✔ Be memorable: Pay attention to your booth design, making sure your booth reflects your brand, showcases what you do and highlights how working with you benefits customers

✔ Invitations: Arrange meetings with key customers or prospects 4-6 weeks ahead of the show with your booth number and invite them to the show with your complimentary 6 VIP trade show passes that come with your booth

✔ Sampling & Prizes: Get your product into the hands of decision makers! Drive traffic at your booth with a Contest/Giveaway. Be creative

✔ Show Offers: Create a reason for attendees to buy at your booth with one-time show specials such as in-ad coupons, unique merchandising packs, reduced minimums, or free shipping to name a few